This page explains the specifications and sections of the gift campaign.
A gift campaign involves giving away products as gifts to customers based on specific eligibility conditions. The campaign allows you to create promotional offers that attract customers and enhance their shopping experience.
Campaigns consist of the following 6 key elements:
① Campaign Overview: The management name for the campaign within the application.
② Active dates The duration during which the campaign will take place.
③ Eligibility conditions: Conditions required for customers to receive the gift.
④ Bonus: Specify the products to be offered as gifts to customers.
⑤ Display: Information regarding the campaign that will be shown to customers.
⑥ Validations: Various restrictions related to gift distribution.
For example, if you want to run a campaign that gifts 2 sample products exclusively to members during January, you would configure it as follows:
Campaign Overview: Set an arbitrary name for administration within the app.
Active dates: Set from January 1 to January 31.
Eligibility conditions: Set the condition to "Customer is logged in."
Bonus: Configure 2 sample products as the gift.
Display: Set the description of this gift campaign.
Validations: Set any necessary restrictions.
A gift bundle will be created using the products specified in "Bonus Settings" when a new gift campaign is created.
The name of the gift bundle will be set to the content designated for the "public page" of the gift campaign.
When customers meet the conditions of the gift campaign, they will be able to add the gift bundle product to their cart.
Upon transitioning to the checkout page, customers can review the details of the gift bundle items.
If there is one or more active gift campaigns, a gift widget will automatically display on the online store.
You can add zero or more conditions to the eligibility conditions (0, 1, or multiple).
When adding multiple conditions, you can choose either "AND conditions (must meet all conditions)" or "OR conditions (must meet any condition)."
Up to 50 products or collections can be set within the conditions.
Status can be set to either "Draft" or "Active."
Campaigns can only be executed when the status is set to "Active."
If you want to start the campaign immediately, set a past date as the start date for the validity period.
There are 7 types of applicable conditions as follows:
Cart item quantity
Cart subtotal price
Customer login status
Customer tag
Customer metafield
Customer total order count
Customer total spent
You can set conditions based on the total number of items in the cart.
For calculating the total, you can specify all products in the cart, specific collections, or specific products.
You can set conditions based on the cart's subtotal amount.
The subtotal amount refers to the price before including shipping fees, taxes, handling charges, coupon discounts, and the like. For example, if you have 2 units of Product A ($100 each) and 1 unit of Product B ($5), the subtotal amount will be $25 ($10 × 2 + $5).
You can set conditions based on whether customers are logged in or not.
• Customer is logged in - The bonus will only apply to logged-in customers (registered members).
• Customer is not logged in - The bonus will only apply to customers who are not logged in (guest customers).
You can set conditions based on customer tags assigned to customers. When using this condition, guest members will always be excluded from the condition.
For example, if you select "Include all" and add a "VIP" tag, the result will be as follows:
• Guest members → ❌️ Not eligible for benefits
• VIP members (customers with VIP tag) → ⭕️ Eligible for benefits
• Other members (customers without VIP tag) → ❌️ Not eligible for benefits
Combination of Customer Tags
In the customer tag condition, you can add multiple customer tags, and you can choose from the following four types of tag combinations:
Contains all
Contains any
Does not contain all (but can contains some, or none)
Contains none
For example, when (preconditions) apply, the (combination results) are as shown in the table.
(Preconditions)
Customer tags are set with conditions for tag "A" and tag "B"
Assume there are 5 patterns of members:
A tag only... Members who have only the customer tag "A" assigned
B tag only... Members who have only the customer tag "B" assigned
Both A and B tags... Members who have both customer tags "A" and "B" assigned
No tags... Members who don't have any customer tags
Guest member... Members who are not logged in
(combination results)
You can set conditions based on the value of customer metafields assigned to your customers. When using this condition, guest members will always be excluded from the condition.
For example, if you set a condition for "Member rank is GOLD," the results will be:
・Guest members → ❌️ Not eligible for benefits
・GOLD members (metafield value is GOLD) → ⭕️ Eligible for benefits
・Other members (metafield value is not GOLD) → ❌️ Not eligible for benefits
You can set conditions based on the customer's total past order count. When using this condition, guest members will always be excluded.
For example, if you set the condition "customer's total order count is 10 or more," the results will be as follows:
• Guest member → ❌️ Not eligible for the benefit
• Registered member (past order count 9 or less) → ❌️ Not eligible for the benefit
• Registered member (past order count 10 or more) → ⭕️ Eligible for the benefit
You can set conditions based on the customer's cumulative purchase amount. When using this condition, guest members will always be excluded.
For example, if you set a condition of "customers with a cumulative purchase amount of $100 or more," the results will be as follows:
・Guest member → ❌️ Not eligible for the benefit
・Member (cumulative purchase amount of $99 or less) → ❌️ Not eligible for the benefit
・Member (cumulative purchase amount of $100 or more) → ⭕️ Eligible for the benefit
You can set the name of the gift product.
You can configure the constituent products (combinations of products and quantities) to be distributed as gift products.
Multiple items can be configured for the distributed products.
Only products that exist in the product management can be set as gift products.
By entering the title and description, the campaign will be displayed as a description within the widget.
If you do not want to display campaign information within the widget, please leave it blank.
Check if customer meets gift campaign conditions
When this setting is enabled, it restricts adding gift products when customers do not meet gift campaign conditions. It prevents adding gift products to the cart from outside the app.
This restriction operates only on the checkout page.
Limit gift quantity to 1 per order
When this setting is enabled, customers can only purchase one gift product per order.
This restriction operates during changes to cart quantity and on the checkout page.